21.5.11

More work updates...











We are a talented bunch here at superhypermost... if we do say so ourselves! Images above are from more recent work. I was involved in the merchandising of the beautiful new Tuchuzy store in Bondi Beach. The space was designed by Akin Creative, the team behind the stores such as Sass and Bide, Ksubi and many other spaces such as restaurant Ms.G's in Potts Point. In the set up, we got to play with the likes of Helmut Lang, Rag and Bone, Jeffery Campbell, Ellery, Nathan Smith, Bassike, Bec and Bridge, Daryl K, Kimbery Ovitz amongst many more amazing labels.
The design of the store seems to follow the Japanese idea of wabi sabi, beauty in imperfection, with  raw textures juxtaposed with shiny and slick surfaces. There are some rad light installations and there is a bright feeling of newness as soon as you step in.
Visit the girls and their new home at Shop 11, The Beach House, 178 Campbell Parade

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